Build Great Leaders Program

Build Great Leaders Program

Occasionally I’m asked for ideas in addition to design. In this case, a bit of copywriting.

Poster Series

Poster Series

The product manager drops by, says, “Barry, I’ve got new product coming out, no photography budget and I want your poster design to work as interesting interactive screens for the upcoming trade show. Gimme some color, these are gray boxes! See you in a week and a few days.”

Me: “You have 3-d models, right Paul? Ok, no worries.”

PowerFlex Program

PowerFlex Program

The creative brief specified making a binder and loose-leaf sheets for the new PowerFlex 525 Drives, with the salesperson carrying product by hand. My suggestion was a box designed to hold literature and accentuate the product’s small form factor. This design became the standard for the entire PowerFlex line.

Elm Creative Arts School

Elm Creative Arts School

Your kids are in a great school, wonderful programs and staff but the school logo was over 30 years old? No problem, you volunteer to redesign it. The response was immediate and positive.“Creativity takes courage” became the school's motto, emblazoned on coffee mugs, wearables and other items. The proceeds helped fund school programs.

Next Generation Consulting Interactive PDF

Next Generation Consulting Interactive PDF

NGC works with corporations large and small to understand what attracts fresh new talent to metro areas, and what keeps them motivated. Not surprisingly, they’ve learned for many people money isn’t the only (or greatest) motivator.

Corporate Responsibility Report

Corporate Responsibility Report

Being a member of the Corporate Responsibility Report (CRR) team gave me an opportunity to work on a project in a more immediate and effective way: a small group of decision makers would give each other direct feedback and get responses from the company president.

Corporate Responsibility Report

Corporate Responsibility Report

This report received several awards in the 10+ years of design.

Corporate Responsibility Report

Corporate Responsibility Report

See the woman in red? Well, she’s not really there. Sue wanted a reshoot, but her daughter was out of state. The photographer took a new photo, I did some retouching trickery… and, voila! Mother and daughter together again.

Corporate Responsibility Report

Corporate Responsibility Report

Corporate Responsibility Report

Corporate Responsibility Report

Annual Reports

Annual Reports

Annual Reports

Annual Reports

Brand standards

Brand standards

Cooperative creation and consultation with Rockwell Automation Brand Identity manager to establish consistent brochure standards.

UNCF Posters

UNCF Posters

These materials for the Milwaukee office were so well-received other national offices adapted them for use in their campaigns. The first year of the redesign saw a 20% increase in attendance.

UNCF Posters

UNCF Posters

These materials for the Milwaukee office were so well-received other national offices adapted them for use in their campaigns. The first year of the redesign saw a 20% increase in attendance.